The Insider Copywriting Formula
I've been getting a lot of questions about the upcoming price increase on my copywriting product, *The Insider Copywriting Formula.*
If you haven't made up your mind yet, it could be because you have a question bouncing around in there.
Remember you only have until Wednesday, April 1st to get your copy at the low, low price. Since I'm getting a lot of the same ones, one of them might be yours...
QUESTION: What is included in *The Insider Copywriting
Formula* WORKSHOP product?
ANSWER: When you invest in this product you get MY COPYWRITING FORMULA practically gift-wrapped for you.
You can find a lot of material out there about copywriting but very few will break it down as painstakingly as I have in this product. You will receive a hardcopy of the actual workshop binder filled with exercises and templates, samples of copy you can model, a PDF version of the binder, and audio CDs of the entire day.
QUESTION: Who exactly benefits from *The Insider Copywriting Formula* WORKSHOP product?
ANSWER: Copywriters, Marketers, Speakers, Authors, Coaches, and Entrepreneurs - Basically anyone looking to make an immediate improvement to their BUSINESS PROFITS is an excellent candidate for this hands-on workshop. (Copy is proven to be as close to a magic bullet any business can ever use. Without copy, your marketing falls flat. Without marketing - NOTHING
HAPPENS.)
QUESTION: Do I have to be an experienced writer to get the most out of this PRODUCT?
ANSWER: Absolutely not. Whether you're a writer or head for the hills at the thought of writing, I share techniques for getting your marketing materials down on paper in a natural voice that reflects your business values and attitudes. Believe it or not, my trainings are FUN. I wouldn't have it any other way!
QUESTION: How is this PRODUCT different from your other products?
ANSWER: First of all, there are many differences but the main one is this is the FASTEST RETURN ON INVESTMENT compared to of all my products. This product, like many of my products, was created from a live workshop. So you'll hear some real world examples and experience the energy of being in the room.
When you follow along on the CDs, you will be working on 5 SEPARATE COMPONENTS of YOUR OWN PROMOTIONAL BUSINESS COPY. This is copy you'll be able to use to bring more moolah in your business right away. Best of all, you also get a REUSABLE TEMPLATE so you can use to recreate promotional copy again and again! Even though you weren't there in person, it's just like you were! I walk you through everything.
QUESTION: What do you mean by PROMOTIONAL COPY?
ANSWER: There is actually a FORMULA for writing copy.
(Most copywriting coaches won't tell you this, but I'm not holding anything back.) So no matter if it's a sales letter, a squeeze page, a print ad, a postcard, a flyer, even an email you use the SAME FORMULA. Once you understand how it works (which we'll cover in detail at the WORKSHOP), you'll be able to write copy for ANY PART OF YOUR BUSINESS!
QUESTION: I don't want to learn to write copy. How can this WORKSHOP product help?
ANSWER: I get this one A LOT. Here's the cold, hard truth. You can hire a copywriter, but be prepared to yank out a credit card. (We aren't cheap.) Plus you'll spend a lot of your own personal time teaching your copywriter all about your business and how you want your message to sound. (Trust me, it takes a lot of
time.) But it's worth it because copy is an INVESTMENT, an ASSET, your 24 HOUR SALESPERSON.
If you don't want to write, get this for an assistant (or even a student) to LEARN TO WRITE FOR YOU. You know, find 'em young and raise 'em like you want 'em.
It's a great education!
Or you can easily bite the bullet and do it yourself (even if you're a terrible writer - it's not as hard as you think)! I've worked with so many business owners over the years who WISH they'd learned about copywriting MUCH, MUCH SOONER. Now they sadly recognize just how much money has slipped through their fingers over the years for neglecting this CRITICAL SKILL.
QUESTION: How much does it cost?
ANSWER: Ridiculously cheap for what you get in return
- copy that represents who YOU are and SELLS! It's a bargain!
WARNING: Don't wait till the last minute! I know how busy you get.
Remember, you can still save $100 off until Wednesday, April 1st at http://www.redhotcopy.com/oneday_cds.htm!
Jump on this opportunity now to create COPY YOU CAN USE over and over again. You'll be glad you did!
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